Consult with Derral Eves (Part 1)

Content Buckets Identified

  1. Solo Road Trips

    • Current strongest bucket but not fully optimized.

    • Ideas:

      • Epic routes like Vegas → National Parks (6 parks in 1 week).

      • Coast-to-coast challenges with time constraints (e.g., cross-country trip in under X days).

      • Highlight iconic rides (e.g., Baja 1000 as a future challenge storyline).

    2.. Training with Experts

    • "I Trained Like…" videos featuring:

      • Professional racers (already in production).

      • Motor cops (training on big Harleys).

      • Professional stunt riders.

    • Format inspiration: Michelle Khare and Brandon Williams (celebrity-style training formats).

    • Clear progress storytelling with before-and-after results.

    3. Hidden Camera & Social Experiments

    • Successful “Dark Side of Sturgis” video.

    • Idea: Collab with Sean (split content across channels).

    • Expand this bucket with positive yet curiosity-driven undercover themes.

    4. Reaction Content

    • Low-lift, fun content:

      • Reacting to extreme motorcycle clips, TikToks, or police chase videos.

      • “Biker Girls React to Extreme Motorcycle Police Chases” type titles.

    5. Creative Builds & Customization

    • Paint/modify bikes:

      • Fun DIY angle (e.g., bedazzling bike tank before professional paint job).

      • “I Hated My Bike’s Color, So I Did THIS” type title.

    • Build challenges:

      • “I Built a Mini Bike Adventure Course in My Backyard.”

      • Follow-up: “I Built a Mini Bike Course Out of Trash.”

    6. Skill Challenges

    • “100 U-turns in 30 Days” or “I Did U-Turns for 10 Hours.”

    • Left-turn challenge or maneuver mastery series.

Advice & Key Insights

  • Lean into juxtaposition (e.g., small rider vs. big Harley).

  • Focus on community, independence, and skill growth — values that resonate with both riders and non-riders.

  • Use bold, curiosity-driven titles (e.g., “I Trained with a Pro Motorcycle Champion”).

  • Collaborate with bigger creators for cross-promotion (e.g., Sean’s fleet of bikes).

  • Time-bound goals (30-day or 1-week challenges) make content more clickable.

  • Build video arcs (multiple videos leading to a major event or trip).

Next Steps

  • Create a 3-month content roadmap:

    • Plan buckets, titles, and thumbnails.

    • Develop a series structure leading to major payoffs (e.g., cross-country finale or Baja 1000 prep).

  • Experiment with new video formats (training with pros, hidden camera series).

  • Keep testing title variations (e.g., “Pro Motorcycle Champion” vs. niche terms).

  • Prepare and present this plan for the next consultation session before the end of the year.

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Rev Leads - Meeting # 2 (Riding a motorcycle in 5 minutes)

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Consult with Derral Eves (Part 2)