Rev Leads x Doodle (Narrative Storytelling)
Video Concept: Elite Motorcycle Riders Training
Explore an underrepresented, elite group of special forces motorcycle riders.
Focus on the uniqueness of being a woman entering this traditionally male, elite class.
Include military-style training elements: sand riding, night vision, helicopter disembarking, sniper tactics, oil fires, compass navigation.
Show the progression from basic to advanced training obstacles.
Highlight the cultural transition of riders from “outlaws” to “American heroes.”
2. Narrative & Storytelling Approaches
Multiple angles to approach the story: documentary style, hands-on recreation, historical overview.
Use an investigative style inspired by creators like Coffeezilla to tell a compelling, layered story.
Incorporate interviews and rare archival footage or photos.
Include moments of mystery and discovery (e.g., interview with veterans unfamiliar with the program).
3. Video Structure & Length
Consider breaking the content into a series: basic riding, gear reviews, elite training.
Longer videos (20-45 minutes) can increase CPM and engagement if audience sticks.
Launch timing (e.g., November CPM spike) impacts revenue potential.
4. Audience Engagement & Branding
Capitalize on the “woman breaking into an elite male space” angle — strong narrative hook.
Humanize motorcycle riders beyond stereotypes (“not just bar hoppers but heroes”).
Use recognizable faces and thumbnails with close-ups and clear gestures (pointing, action).
Experiment with thumbnails but keep them relatable to audience expectations.
5. Production & Logistics
High-lift (high-effort) videos require careful planning, collaboration, and timeline management.
Lower-effort videos (e.g., bike reviews, historical breakdowns) can fill gaps and maintain channel activity.
Realistic constraints: access to interviewees, military bases, or rare bikes may limit shooting locations.
Use reenactment and location scouting creatively to simulate difficult-to-access environments.
6. Marketing & Monetization
Longer, well-structured videos yield higher CPMs ($25-$35 range estimated).
Audience retention is key for higher ad revenue and channel growth.
Strategic release schedules to capitalize on seasonal ad spend.
7. Inspirations & Influences
Reference popular creators for style and approach: Coffeezilla (investigative storytelling), Michelle Kare (progressive challenge videos), Dota Media (historical/technical deep dives).
Blend educational, entertaining, and investigative styles to appeal broadly.
Overview
Identify a Unique, Untapped Story: Find niche subjects with little public info or coverage for intrigue.
Use Strong Personal Narratives: Frame your content around personal challenges or identities (e.g., a woman entering an all-male elite group).
Leverage Multiple Content Formats: Mix documentary, tutorial, and investigative storytelling to keep viewers engaged.
Plan Video Length According to Audience Behavior: Longer videos can increase revenue but require strong content to maintain viewer attention.
Optimize Thumbnails for Clicks but Stay Authentic: Test bold designs but ensure they resonate with your audience’s expectations.
Build a Content Pipeline: Balance high-effort videos with lower-effort content to keep consistent uploads and maintain growth.
Collaborate and Network: Use expert interviews, archival sources, and other creators to enrich your content.
Strategically Time Releases: Align major content drops with high ad spending periods for better monetization.
Tell a Story with Layers: Use mystery, discovery, and historical context to deepen viewer interest.
Adapt Proven Styles from Successful Creators: Learn from creators with strong storytelling and audience engagement techniques.